REAL WORK.
REAL RESULTS.

PORTFOLIO

A selection of marketing and design work across print, digital, events, and brand collateral. Built for businesses on the Central Coast and beyond.

A collage of various advertisements and promotional flyers featuring events and services such as whale watching photography tours, massage therapy, art exhibit, yoga classes, and health-related services.

Print & Collateral

The physical touchpoints of your brand. We design brochures, business cards, rack cards, and gift cards that hold their own in waiting rooms, on counters, and in the hands of your best referral sources.

Social Media Curation & Content Strategy

Instagram profile page for wildeymagazine featuring nine wildlife photos including polar bears, orangutans, fox, tigers, horse, elephant, penguins, a backlit giraffe, and an erupting volcano.

Wildeye Magazine Instagram Account

A cohesive Instagram feed doesn't happen by accident. We manage the full content pipeline for Wild Eye Magazine, from selecting and sequencing wildlife photography to creating Reels with Ken Burns-style motion effects, writing captions that lead with story rather than promotion, and maintaining a consistent visual rhythm that builds a loyal, engaged audience.

Every post is considered in context of the whole feed. Color, tone, pacing, and content type are all part of the strategy.

Instagram profile for Selina's Therapy Center with contact info and promotional images for massage therapy, stretching from rounded shoulders to frozen joints, and healing hand treatments.

Selina’s Therapy Center Instagram Account

Every post on the Selina's Therapy Center feed is designed to do two things: stop the scroll and convert. We create graphics that speak directly to the client's pain point in post-op recovery, athletic performance, sleep, and posture, paired with targeted messaging and a clear call to action.

The feed maintains a consistent brand identity across every post. Logo placement, color palette, typography, and promotional offers all stay uniform so the account looks intentional and professional at a glance.

Content is built around the real client: the weekend golfer, the runner, the post-surgery patient. Not generic wellness language.

"Marketing built from real business experience — not theory."

Affiliate Content Design

Advertisement for Selina's Therapy Center featuring the book 'Atomic Habits' by James Clear, promoting learning how to build supportive systems and break bad habits. Includes a call to action to buy on Amazon and highlights the book's success with over 25 million copies sold.
A promotional poster for a dietary supplement called 'Essential Aminos' by Granite, with a focus on hydration benefits including electrolyte replenishment, improved sleep, energy boost, and muscle recovery, and featuring a 'Learn More' button.
An advertisement for Selina's Therapy Center promoting digestive health. Features a woman in a white tank top and shorts holding her abdomen. Shows a bottle of Enzymedica Digest Gold probiotic capsules. Text reads 'Enjoy the foods you love. Better digestion, less discomfort. Learn more.'
Advertisement for Selina's Therapy Center featuring a woman lying on her side with a blue heating pad on her back, holding a remote control, with text highlighting benefits of the heating pad for muscle relief, relaxation, and comfort.
An advertisement for the Selina's Therapy Center promoting a back pedal device to relieve back pain in just 60 seconds a day. The ad features a blue and black back pedal, slogan, and benefits such as realigning pelvis and spine, correcting chronic SI joint dysfunction, and building long-term stability, with a call to action to buy now.

These graphics demonstrate the ability to design across multiple content types within a single brand. From affiliate product promotions to service-specific campaigns, each post is built to drive a specific action: a click, a booking, or a call.

Topics include scar therapy, hydration, meditative massage, digestive health, and book recommendations, all designed within the Selina's Therapy Center brand standards while adapting the visual energy to match the subject.

Every graphic includes a clear call to action, consistent logo placement, and promotional offers that support the conversion goal.

Event Promotion

Posters and flyers designed to fill rooms. We build event promotion materials that communicate urgency, excitement, and all the right details without looking cluttered.

Close-up of a lion cub's face with amber eyes, looking directly at the camera. Text overlays include 'wild eye', '-Your Window to the Wild', and 'Explore at WildEyeMagazine.com'.

Wildeye Magazine
Flyer

A promotional poster for a whale watching photography tour featuring a whale breaching in the water at sunset. The background shows a city skyline with two smokestacks, and the event details include date, time, location, price, and a QR code for signing up.

Bradley Print and Photo
Whale Watching Event Poster

Poster advertising an art exhibit titled 'Metamorphosis' by Joe Platko, featuring a black and white symmetrical abstract art piece. The exhibit is at Bradley Print & Photo, Kelpp of Monterey Bay, happening on Saturday, December 6, from 6 to 9 PM, with free admission, live music, and refreshments, located at 566 Lighthouse Ave, Pacific Grove, CA. Includes QR code for more info.

Bradley Print and Photo
Weston Event Poster

Signage

In-practice signage that works even when you are not in the room. Easel boards, cancellation policy displays, and review request signs that prompt action from clients already in your space.

Poster for an art exhibition titled 'Continuum: 4 Generations of Westons,' featuring photos of five photographers and inviting viewers to explore the legacy of the Weston family in photography.

Gallery Easel Board Signage

Freestanding easel board designed for gallery and exhibit spaces. Provides artwork context, artist information, and QR code access for pricing and additional details while guiding visitor engagement.

A poster for Selina's Therapy Center displaying their cancellation policy with instructions for 24-hour notice, charges for late cancellations and no-shows, and a thank you message. Contains logo, contact info, and social media icons.

Client Cancellation Policy Sign

In practice policy signage designed to clearly communicate booking expectations. Helps reduce late cancellations while maintaining a professional and welcoming tone.

A sign asking for reviews for a massage business, with the question 'Love your massage? Leave us a review' and five orange stars. The sign features three QR codes for review platforms: Tripadvisor, Google, and Yelp. The bottom text reads 'As our thanks, save $ on your next massage!'

Review Request Sign

In studio review request display encouraging satisfied clients to leave feedback on Google, Yelp, and TripAdvisor. Includes QR codes to simplify the review process and increase response rates.

A promotional sign for Selina's Therapy Center advertising discounted massages and booking information, featuring an image of a woman receiving a massage.
Signboard for Selina's Therapy Center advertising various massage therapy services and featuring a woman relaxing on a massage table.

Sandwich Board Sign Design

Custom designed A-frame sandwich board signage that captures attention from the sidewalk and converts foot traffic into customers. Built for high visibility with bold messaging, clear service highlights, and QR codes that drive immediate bookings. Ideal for storefronts, studios, and local service businesses that need marketing working outside their door all day.

A dark workspace with a dual-monitor setup, one displaying code and a personal website, and the other showing a mountain with clouds. There is a desk lamp, a keyboard, mouse, and various office supplies on the desk.

Website Design

Squarespace websites built for real business results. We handle design, layout, SEO optimization, and content strategy so your site works as hard as you do.

A visually driven homepage designed to showcase photography, tell the artist’s story, and draw visitors deeper into galleries and prints.

Webpage homepage for Selina's Photography, featuring a large background image of an elephant in a savannah with trees at sunrise or sunset. Text on the page promotes nature-inspired visual stories and photography. Includes navigation links at the top, and sections about the photographer Selina, available prints, and a gallery of African wildlife, including lions, elephants, giraffes, and flamingos.

Photo Visions Homepage

A conversion-focused service page that clearly presents massage treatments, benefits, and options while guiding visitors toward scheduling.

A webpage about body rehabilitation services at Selina's Therapy Center, featuring sections on types of therapy, benefits, key services, and pricing, with images of massage therapy and body exercises.

Massage Service Page

A clean, informative page that explains Reiki, highlights its benefits, and helps new clients understand what to expect from a session.

Screenshot of a website for Wendy Logan's Reiki healing services, featuring a photo of Wendy Logan, her certification as a Reiki Master, and a list of healing energy offerings including Reiki, Angelic Alignment, and Light Language, with details about different Reiki session options.

Reiki Service Page

A credibility-focused page featuring real client testimonials that build trust and help new visitors feel confident choosing your services.

Website page for Selina's Therapy Center featuring massage reviews and testimonials, with bottles of essential oils and dried lavender flowers at the top, and client reviews in blue speech bubbles listing positive experiences.

Reviews Page

Every project you’ve seen here was designed with one goal. Help businesses stand out, communicate clearly, and turn attention into real customers.

Ready to create marketing that works for your business.